Marco Kohns
Co-founder of ENLIX, lecturer in AI and growth
Marco Kohns teaches at ENLIX Academy how to work with Claude Code without being a programmer. That does not rest on theory: he builds and runs two products of his own on the same tooling and has agents running on a schedule, including overnight. What shows up in a course has run on his own systems first.
Before ENLIX he was a growth product manager at a Silicon Valley scale-up between Series A and B, backed by a16z, General Catalyst and Sapphire, with users in over 100 countries. At Techstars Berlin he advised 13 startups.
His research on generative AI in marketing was published with Prof. René Bohnsack in the Journal of Business Research. It began in summer 2022, months before ChatGPT was public. At Católica-Lisbon he teaches executives, over 10 seminars and more than 1,500 participants.
He writes about the same topics from a personal angle at marcokohns.com.
On the record
- Growth product manager at a Silicon Valley scale-up, Series A to B, backed by a16z, General Catalyst and Sapphire, with users in over 100 countries and more than 20,000 cities
- Peer-reviewed research in the Journal of Business Research on generative AI in growth, with Prof. René Bohnsack. The research began in summer 2022, months before ChatGPT was public
- Executive education lecturer at Católica-Lisbon, over 10 seminars, more than 1,500 people taught
- MSc at NOVA Lisbon, 18/20
- Advised 13 startups at Techstars Berlin
- Mentored by Sean Ellis and Casey Winters
Articles by Marco
Install Claude Code: one command, four sticking points
The install command takes under 20 seconds. What holds you up comes after it: your PATH, Windows rights, the Node version and the plan.
30 September 2026 · 11 min read
Codex vs Claude Code: the decision is reversible
Both can now read the same instructions file. What still separates them: permissions, the entry price, and the check you run afterwards.
28 September 2026 · 12 min read
Claude Code Skills: When a Skill, When the CLAUDE.md
A skill is a folder with a SKILL.md in it. What belongs inside, where it has to live, and what measuring our own library turned up.
25 September 2026 · 12 min read
Using Claude Code in German, or Any Other Language
Reply language, rules file, docs: three separate decisions. What actually runs in German, checked against the official pages and against our own files.
23 September 2026 · 10 min read
What Is Vibe Coding, and Where Does It Stop?
The original says: forget the code exists. In practice the work does not vanish, it moves into the order. Counted in our own.
21 September 2026 · 12 min read
Claude Code vs Cursor: Which Fits the Way You Work?
The dividing line is not terminal versus editor. What actually decides it, with measured numbers from our own repositories.
18 September 2026 · 12 min read